Irish bookmaker Paddy Power ran a book allowing customers to place bets on the duration of President Obama's inauguration speech (the winning total would have been
18 mins-21 mins at odds of 10/3), what phrase he would utter first during the address (you could have got 12/1 for "I stand here today"), and how large the television audience was (Paddy Power offered 6/1 for the 36-40 million option: 37.8 million viewers tuned in).
By Glen Levy