Drink it, and the street will turn into a playing field under your very feet. Decent, effective, if unsexy pitch that keeps its feet on the ground and its focus on the product.
Grade: B
The Best and Worst Super Bowl Ads
As seems to be the case just about every year, it was the Super Bowl ads that kept audiences glued to television screens. TIME's Jim Poniewozik was one of those who carefully watched and evaluated every ad of the evening. Here's his take on the best of the best from this year's Super Bowl of advertising