The Story of Google Doodles

DNA: April 25, 2003
"Because we like to associate our brand with discovery and technology, it was a natural fit to do this for the 50th anniversary of Dr. James Watson discovering the structure of DNA," says Hwang. "In the original doodle, the helix were not crossing over correctly. Within minutes of posting it we started getting emails and calls from around the world from geneticists saying 'THIS IS NOT A DOUBLE HELIX,' 'URGENT!' It took me awhile to figure out they were talking about this tiny, tiny colored bar. We quickly fixed it and re-launched the doodle and the emails immediately changed to 'thank you so much!'"

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