Car Design as High Style, 1930-1965
Peter Harholdt
Dodge Firearrow III Concept Coupe: 1954
This car looks as fresh today as it did more than half a century ago, when Chrysler first commissioned it from the Italian design house Carrozzeria Ghia. The result was a low-roofed sports coupe with an oversize grille, quad headlights, wraparound rear windows, abbreviated bumpers and a painted belly band features now found on contemporary auto designs. Viva Italia!
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