Occupation: CEO of Apple
Previous TIME 100 appearances: 3
As iPad sales outpace Mac sales, it sometimes seems that Steve Jobs' only competition is himself. Though 2010 was undoubtedly the year of the iPad (with 1 million sold in just its first month of release), Apple, it seems, continues to be an industry leader in elegant design and innovation in desktops, laptops and smart phones. Though Jobs himself is currently on medical leave, focusing on his health after a pancreatic tumor and liver transplant, the company he co-founded has hardly missed a beat. The iPhone 5 will be out soon.