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If Keith is playing up the extreme elements of his personality, he may soon get to do it for an even wider audience. The networks are after him to do a sitcom. "I'm stalking him," says former NBC president Warren Littlefield, who is currently an independent television producer and one of several executives trying to develop a Toby Keith show. "He's a personality, he's a performer, and he's funny. Last time I checked, that's what makes for great television." Keith acknowledges he's tempted. "I'd want my show to be funny but emotional too," he says. "I love the Hawkeye's-going-to-die or Edith's-having-a-hysterectomy moments. But you've got to commit to five years, and I just can't do that. I don't want to be a half-assed musician and a half-assed sitcom star." He'd rather be a full-time badass.