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Some companies may even help employees with their holiday shopping. CMP Media is considering the launch in January of a personal concierge service for its 1,800 employees, says Leah Landro, director of compensation and benefits. By calling a toll-free number, employees could have a special gift picked out and sent to that hard-to-please favorite aunt or have tickets ordered for the hottest concert in town, without doing any of the legwork.
At CMP, some benefits translate into big savings for the company's employees. Those with college-bound children receive $2,000 toward their kids' higher education. "Even if I were to get a better job offer somewhere else, I would have to think twice about giving up the kind of benefits that my company offers," CMP's Lechler says. That's the whole idea.