At the Controls of Mitsubishi

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Meanwhile, Tojo is confident that his company will prosper. Widely regarded for its engineering expertise, Mitsubishi offers 30 different types of vehicles, ranging from buses to Jeeps. In 1975, it introduced a kind of car motor that reduced fuel consumption by as much as 20%. The company also offers a sound-reduction system with its engines that cuts car noises and vibration by 8%. Such innovations bolster the firm's reputation for engineering. Says Tojo: "We have in our company enough technology to cope with whatever Detroit might come up with in the future."

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