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How much Americans will be willing to cut back Government remains to be seen. For the moment, of course, the liberals are on the defensive. Their candidates have taken to wearing camouflage, and many of their traditional policies have been abandoned. Paradoxically, Ted Kennedy is a favorite in the presidential polls even though he remains pretty much of a traditional liberal. But his popularity probably has more to do with his personal magnetism and his family name than with his policies per se. If party lines are blurred and issues confused, however, that does not mean that leadership is out of style. On the contrary, at such a time a candidate's personal qualities become more crucial. "Respect for personal integrity is at an alltime high," says Caddell. Wayne Youngquist, a sociologist at Marquette University, makes a similar point: "People want leaders with vision rather than programs." Even if conservatism is overtaking liberalism and individualism is prized over collective action, vision is always in demand and often rewarded at the polls.