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Lowitz manages to find them. But his requirements are rigorous: his artists must be deft and fast. "Not a day passes without some artist stopping in with his work," says Lowitz. "Out of 300 or 400, I sometimes find only one artist for us. I always ask them how fast they paint, and they usually think they paint fast. Ha! They think five or six pictures a day is fast. Most of my good artists can do 20 pictures a day."
Lowitz' production line consists of 40 to 50 painters, mostly living outside the U.S. They produce as many as 400 paintings daily and make as much as $400 each a week. Shaking his head sadly, Lowitz says: "American painters don't work hard enough. They would rather paint one picture every few months and try to sell it for a big sum than to get busy and paint lots of pictures."
As for the quality that comes with such quantity, Painting Producer Lowitz seems to have no qualms. He is delighted that instead of stealing towels and silverware, people are now stealing his pictures from hotel rooms. Says Lowitz: "It shows they want good art in their homes." And it is good for business.