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A Place to Browse. The Lloyd oil millions, vastly expanded after the Ventura field came a gusher in 1939, went to his four daughters in the form of a family corporation and a $10 million Lloyd Foundation. A shy and soft-spoken lawyer named Richard Von Hagen, husband of the youngest daughter, became chief executive of Lloyd Corp. Ltd., went to work to finish Ralph Lloyd's dream. Architect John Graham was urged to design a different kind of shopping center: "A delightful spot for people to browse, even if they don't want to shop." Von Hagen has no patience for pessimists who fear that Lloyd Center will destroy downtown Portland. "Lloyd is going to be an asset to the downtown," he says, "though that may not be the immediate effect. We are downtown too. It's going to improve the city and bring new people to Portland."