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Last November, all within a week, appeared three professional imitations of TIME—To-Day (Sydney, Australia), Now (Manila) and Hoy (Santiago, Chile). All are departmentalized in the TIME manner, reflect its influence in style and format. To-Day ("The Fortnightly News-Magazine"), successor to Stead's Review, has a strong editorial bias against Premier John Thomas Lang of New South Wales, omits "a," "an" & "the" promiscuously, does not stick close to the news. In it Franklin Delano Roosevelt appears as the late great Theodore Roosevelt's nephew, Nicholas Roosevelt as "Teddy's son." Now ("The New Independent Weekly") is slangily edited by Filipinos. It handles news from the U. S. under "Foreign Affairs," has a section headed "Court Squabbles." Hoy ("The Review Which Replaces 100 Books & Magazines") is published by Carlos Davila, onetime Chilean Ambassador to the U. S. and TIME reader. It prints signed articles and fiction.
The Palma Post ("The Mediterranean's English Weekly") also is edited in TIME'S departmental style.
In the U. S. the Literary Digest has imitated TIME'S method of captioning pictures by quotations from the printed text. Likewise the New York Times magazine section has adopted to a degree the same style of cut caption.
Besides Penn State's Froth and the Naval Academy's Log, TIME has been burlesqued by such undergraduate publications as the Harvard Advocate, the Georgia Tech Yellow Jacket and the University of Washington Columns. Other non-professional imitators have included the Omicron Owl of Tau Kappa Epsilon at Ohio State, the California Chamber of Commerce Journal, the Rochester Ad Club Bumblebee, the Rem Rand News, the Marmon Factory News. The 4th Regiment of U. S. Marines at Shanghai issued their Walla Walla once as a TIME take-off.—ED.
* In 1930, Phi Beta Kappaman Roosevelt defeated Phi Beta Kappaman Tuttle to win reelection as New York's governor.