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Because Russia wants color TV by 1967 for the 50th anniversary of the Bolshevik revolution and needs foreign equipment to meet that deadline, the contenders are avidly wooing the Soviets. (The only other countries that aim to begin color transmission within two years are Britain, which leans strongly to the U.S. system, and Germany, which naturally favors its own system.) France sent Information Minister Alain Peyrefitte to Moscow in January, accompanied by technicians who demonstrated the French system. If the Soviet bloc goes France's wayperhaps under the influence of France's recent trade concessionsa substantial part of the world electronics market will be hitched to the inward-looking Europe so dear to Charles de Gaulle. Fighting hard to prevent this, RCA has sent a mobile color TV studio rolling into Britain, Finland, Sweden, France, Germany and Russia. Whatever Europe does about color television will apparently owe as much to cold war politics as to technology.
