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In recent years Selznick shuttled between Beverly Hills and his suite at Manhattan's Waldorf Towers, but he remained full of projects. He had plans for revitalizing the book-publishing business, for bringing the morality crisis home to the U.S. public, and even had a scheme to help bail out the New York World's Fair. Hollywood missed his boundless energy and lunging, wide-eyed enthusiasms, and his friends knew he was mulling over a script, The Great Sarah, portraying the life of Sarah Bernhardt. Perhaps guessing that his old boss was ready for a comeback, Selznick's onetime pressagent had just run a series of ads in the Hollywood Reporter. Its last sentence: "Come home, DOS, the industry needs you!" The day it appeared, David O. Selznick was back in home territory discussing more projects in his lawyer's office when he was stricken with a heart attack and died two hours later at Hollywood's Mount Sinai Hospital.
* Which provided the theme for Clare Boothe Luce's 1938 Broadway hit, Kiss the Boys Good-Bye.