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Died. Stanley Burnet Resor, 83, titan of U.S. advertising who made J. Walter Thompson Co. into the world's biggest ($370 million annual billings) and most sedate ad agency as its president from 1916 to 1955 and board chairman from 1955 to 1961; of bleeding peptic ulcer; in Manhattan. An aloof man of utmost rectitude, Resor opened Thompson's Cincinnati office in 1980s and eight years later bought the firm from its namesake; shunning the flashy sell, his agency turned out solid, convincing ads for such blue-chip clients as Ford and Eastman Kodak, thrived on scientific surveys and the negative commandments—no whisky ads, no relatives on the payroll.
Died. Godfrey Lowell Cabot, 101, a most proper Bostonian, whose longevity was a measure of his zest for life; in Boston (see THE NATION).