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Sutherland: Exactly! They declare the Tokyo Kid in. ...
Although this kind of thing made more money for the Thrifty Stores than any radio program the chain had sponsored, the stores regretfully dropped Rodriguez & Sutherland in October 1941, because of boycotting by isolationist groups. The team picked up a shampoo sponsor and tripled his business in six months. When priorities closed the business last August, the pair continued over KECA on a sustaining basis.
They left the air with a local Hooper rating for the past two months as high as or higher than the national Hoopers for the same period of Commentators Raymond Clapper, Fulton Lewis, Edwin C. Hill, Earl Godwin, John B. Hughes. (None even touches Walter Winchell's Hooper, five times as high.) When a war-bond program was substituted for them the next week, the station switchboard was jammed with phone calls—proof enough that Rodriguez & Sutherland have an audience, need only a station and sponsor.