Monday, Nov. 03, 2008

Yes We Can

No Election 2008 video better distilled the reasons to love, and hate, the candidate it espoused. Meet Barack Obama: the eloquent, passionate voice of hope, tolerance and generational change. Meet Barack Obama: the slicked-up choice of a bunch of smug hipster celebrities in love with how they and their candidate look on camera. Either way, the video was effective not just for its images but for how it literally captured the musicality of Obama's call-and-response — and, released just before Super Tuesday, it was a brilliantly timed motivational spot.