Age: 53
Title: CEO, Major League Baseball Advanced Media (MLBAM)
PRO: Bowman runs the best digital operation among the major American sports leagues. MLBAM streams live audio and video for more than 3,000 games per season, and took in over $400 million in revenue in 2007. He also runs the websites for other sports entities, including Major League Soccer and the pro beach-volleyball tour.
CON: A few initiatives like Japanese-language game audio and a partnership with the World Championship Sports Network haven't panned out as planned. Plus, MLB.com is really jittery.
Best and Worst Sports Executives 2008
There is a whole other game that goes on behind the scenes in any sport. TIME has chosen some of the notable and not so notable sports executives and asks you to vote on who plays the game best