Steve Jobs
AGE: 52
OCCUPATION: CEO of Apple, largest shareholder of Disney
NUMBER OF TIME COVERS: 5
PREVIOUS APPEARANCES ON THE TIME 100: 4
PRO: Runs the most innovative consumer electronics company in the world, and is about to enter the lucrative cell phone market. With an annual salary from Apple of $1, Jobs holds the Guinness World Record for the lowest-paid CEO.
CON: Apple still has just 6.1% of the U.S. market share for personal computers. Jobs is currently under scrutiny from federal authorities for allegedly backdating his stock options.