AGE: 43
OCCUPATION: CEO of Dell
NUMBER OF TIME COVERS: 0
PREVIOUS APPEARANCES ON THE TIME 100: 1
PRO: The self-made PC billionaire decided to stretch out of his comfort zone and finally enter the notebook market, and also expand into the growing Asian sphere.
CON: He did so because PC sales were stagnating. And after standing behind its longtime policy of not selling in retail stores, the 23-year-old company is now playing catch-up with competitors.