AGE: 53
OCCUPATION: Host of CNBC's Mad Money and co-founder of TheStreet.com
NUMBER OF TIME COVERS: 1
PREVIOUS APPEARANCES ON THE TIME 100: 1
PRO: A former hedge fund manager with a claimed personal worth of $100 million, Cramer is a kind of robber-baron Robin Hood populist, claiming to reveal the mysteries of Wall Street to Main Street.
CON: Some of those mysteries — his stories of gaming the system as a hedge-fund manager — have stirred controversy, as financial scandals mount and the national mood turns anti-Street. And his abilities as a stock prognosticator have been called into question by critics. Here's the money quote: "No, no, no! Bear Stearns is fine! Do not take your money out."