Roger Goodell

Jonathan Daniel / Getty Images

Pretty in Pink
Throughout October, NFL players, coaches and referees will wear pink in support of Breast Cancer Awareness Month, a league-wide initiative started by Goodell. Among the players who enthusiastically supported the program was Rashied Davis of the Chicago Bears, who sports a breast cancer awareness ribbon on the side of his head during a game against the Seattle Seahawks at Soldier Field in Chicago.

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