THREE REASONS SOCCER IS NOT YET A U.S. OBSESSION:
1. Not goal-oriented. Guys run around on a field, bump into each other, run elsewhere. It's Pamplona without the bulls. And could somebody please learn how to score?
2. Not telegenic. Every successful American team sport is now made-for-TV (plenty of close-ups, replays and time-outs). Soccer isn't. The last-row aerial shots of the huge field make the action look like an infested picnic viewed from a helicopter.
3. Not ours, not interested. Let the rest of the world play this game (and call it football). Let big companies sign up to promote...