Frank Maggio is keen on tests of skill and perseverance. For example, he once won a radio by submitting twelve entries to a rock radio station's Easter-egg design contest. Recently Maggio, 23, began playing Beatrice's Monday Night Winning Lineup contest. Cards for the game were available in display cases in grocery stores. On the cards were two rows of dots, and contestants had to scratch them off to reveal the number of field goals and touchdowns scored in a particular football game. The grand prize was a trip valued at $20,000 for eight to the Super Bowl in a Learjet.
Maggio,...