Language: New Punctuation Mark

Some expressions are hard to punctuate. Take the phrase "How about that"; too sprightly for a plain ordinary . , it is sometimes too ironic to justify an ebullient ! . More often than not, isn't it really a question?

Thanks to the American Type Founders Co., Inc., an easy solution is at hand: the interabang, , a punctuation mark included in a new A.T.F. type face called Americana. The symbol was invented by Martin K. Speckter, an advertising-agency president and hobbyist printer, who had long brooded over the proper punctuation for such rhetorical questions of daily life as "Who forgot...