Suppose that U. S. President Coolidge were a bachelor. Then conceive how vexed he would have been last week, if some irresponsible French magazine had displayed a drawing which showed a doll-faced, frivolous-looking woman leaning out over a balcony and captioned “. . . The Wife of the President of the United States. . . .”
Such was precisely the indignity to which M. le Président Gaston Doumergue of the French Republic was subjected by a U. S. weekly, the New Yorker. This sophisticated magazine surely possesses at least one employe who knows that M. Doumergue is a bachelor. Yet, last week, the New Yorker, published a full page advertisement of the equally sophisticated monthly Harper’s Bazar in which a copy of the Bazar was shown fluttering down from an airplane into the hands of a doll-faced, bobbed-haired woman on a balcony. The caption: THE REAL REASON FOR THE TRANSATLANTIC FLIGHTS
The wife of the President of France
desires an advance copy of the
July Harper’s Bazar! YOU can
get Harper’s Bazar just
331/2 hours earlier—at
any newsstand.
That two such smart-chart publications should have thus jointly trifled with the bachelorhood of M. Doumergue seemed, to Frenchmen in the U. S., inexcusable.
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