PROMOTIONS: The Purse Snatchers

Joe Frazier and Muhammad Ali will not step into the ring for another seven weeks, but a 170-lb. Hollywood talent agent who quit boxing in college to go to work is already declaring himself the winner. No matter who is named heavyweight champion of the world on March 8, Promoter Jerry Perenchio figures that he will pocket several million dollars in personal profit. "I've been training for this fight all the time that I've been an agent," says the 40-year-old Perenchio. "This is the greatest event since I've been alive."

Indeed, never...

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