Of all the problems that face U.S. companies setting up shop in Europe, one of the most perplexing is how to deal with European labor. The workers generally welcome American firms for the good working conditions and higher pay that they offer, but U.S. executives soon find that it takes more than that to get along with their European help. Not that European labor is necessarily more demanding or obstinate than U.S. labor: it is merely different. The U.S. firm that wants to make a success on the Continent cannot afford to ignore the differences.
One of the first things...
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