After seven weeks of howling success on the air, radio's newest star is disgusted. He meets the public so often now that he has to take a bath every two weekstwice as often as he used to. His reward is a mere 25 biscuits a showmouse-bait to a full-grown, well-to-do male collie like "Lassie" (real name: "Pal").
But Lassie's bosses are getting plenty of biscuits. The Red Heart Dog Food show brings Owner-Trainer Rudd Weatherwax at least $500 a week. As for MGM, which holds the collie's movie contract, the broadcasts are helping to...
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