That American folk hero, the big Western cattleman, has become more of a business executive than a broncobuster. Often a college graduate, he herds his cattle from a helicopter, feeds and breeds them with the aid of computers, waters them from electrically warmed troughs and sometimes fattens them on beer. But while he pampers his animals, the cattleman himself is having a tough time. Last week the Chicago price of prime beef on the hoof fell to 22ยข per lb., the lowest since 1946, and cattlemen discarded their usual suspicion of Government programs...
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