NBC pulled off a major coup by getting the $5,000,000 Lux Radio Theater and Lux Video Theater to switch over from CBS. Lux will make the change next August, plans to expand its TV show from a half-hour to a full-hour program.
THE small, long-lasting nickel-cadmium storage battery, guaranteed to last five years, now being made for the armed services by Sono-tone Corp., will soon go on general sale for autos, trucks, etc. Cost: quintuple present prices.
CAMPBELL Soup has taken its $8,000,000-a-year soup advertising account away from Philadelphia's Ward Wheelock Co. (total 1953...