Television ratings are not necessarily a reliable index to political popularity, but Tory politicians are still busy reading implications into Prime Minister Harold Macmillan's latest TV appearance. When Mac started to talk, he had an audience of nearly 8,000,000, according to the British equivalent of a Nielsen survey, but by the time he had finished his 15-minute address, more than 1,000,000 viewers had switched off their sets. With syrupy platitudes, the Prime Minister glossed over difficulties and blurred issues, failed to spell out forcefully what his policies would really mean to Britain. "The Prime Minister lolls and drools in...
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