The Press: The Magic Touch

It dispenses more medical advice than the A.M.A. Journal, more ribaldry than Boccaccio, more jokes than Joe Miller, more animal stories than Uncle Remus, more faith than Oral Roberts. It is published in 13 languages and 40 editions, not to mention one for school children and two for the blind.* Convicts in U.S. prisons get 50,000 copies a month free. It goes to more than 100 countries and outsells all other monthly magazines in Argentina, Belgium, Canada, Colombia, Finland, Italy, Mexico, Peru, South Africa, Spain, Sweden, Uruguay, Venezuela—and, of course, the U.S. Last week the Reader's Digest—circ. 22.8 million—proudly...