AUTOS: The Newest Car

After ten years of planning and $250 million for tooling, Ford Motor Co. put its long-awaited Edsel on display this week. The first new "Big Three" car since Ford brought out the Mercury in 1938 is a recognizable Ford product without radical jetlike fins or bomb-shaped bumpers. Like Ford and Mercury, it presents a squarish appearance with a flat rear deck, horizontal taillights that flare up and out, an oval, uncluttered grille reminiscent of the elegant Cord of the '30s. Under its hood is a burly engine turning up 303 h.p. in the less expensive models, 345 h.p. in...

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