COUNTRY CLUBS: Business Follows the Golfer

IN fact and fiction, U.S. executives have always belonged to country clubs, and used them as much for business profit as weekend pleasure. But in today's expense-account economy, country clubs are assuming a new importance to established businessmen and young executives. With the spectacular postwar rise of golf, more and more companies are taking out country-club memberships for their men, both as a means of giving them a tax-free pay boost and as a sound business maneuver. There are few better ways for businessmen to develop new contacts, keep customers happy, sell...

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