In Hollywood, Edith Gwynn's "Rambling Reporter" is called an orange-juice column. Its citrus-tart gossip, cinema news and gags are usually gulped at the breakfast table along with the columns of Hedda Hopper and Louella Parsons.
Until recently, the "Rambling Reporter," which keeps a house detective's eye on cinemactors and cinemactions, appeared only in a powerful trade sheet, the Hollywood Reporter (circ. 7,500). But last week Edith Gwynn's column was being syndicated. Seven newspapers had already signed it up: the St. Louis Post-Dispatch, the Boston Post, the Indianapolis Times, the Cincinnati Enquirer, the Philadelphia...
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