• U.S.

The Press: Supersalesmen

1 minute read
TIME

In September 1941 Business Manager Howard Stodghill of the Philadelphia Bulletin got his newspaper boys to peddle 10¢ war savings stamps to householders. When sales zoomed, the Treasury summoned Stodghill to Washington to organize carrier sales on a nationwide scale.

By last weekend total newspaperboy sales in the U.S. were 527,582,757 stamps. Since practically all stamps sold by the boys are ten-centers, total sales amount to $52,758,275. Most successful: Detroit News carriers, who sold 23,141,125 stamps.

Treasury Secretary Henry Morgenthau Jr., pleased as punch, last week broadened the program. Now newspapers can also serve as issuing agents for war bonds.

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