In the past two years many a weekly magazine has become a monthly; but no monthly changed to weekly until last week when The World Tomorrow did so. Were it dependent on its scanty circulation and advertising, The World Tomorrow could not have expanded its program. Perhaps it could not have lived. But it is nurtured by endowments, can get funds from its sponsors for the asking.
An undenominational religious magazine, leftward in its liberalism, The World Tomorrow was founded in 1918 with Norman Mattoon Thomas as first editor. It is becoming a weekly, after 15 years, because “the times in which we are now living demand a sustained emphasis upon religion, pacifism, and socialism, and . . . no other American journal is concentrating upon this combination.”
To join Editors Kirby Page and Reinhold Niebuhr came Economist Paul Howard Douglas of the University of Chicago and Devere Allen who was an editor of The World Tomorrow for ten years. Feature of the revised magazine will be a .weekly department, “As Brailsford Sees It,” written in London by Henry Noel Brailsford, onetime editor of The New Leader, onetime writer for Manchester Guardian and The Nation (London).
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