Not largest in circulation but the richest, most expensive, most comprehensive journal of the building profession is Architectural Forum. Last week TIME Inc., publishers of TIME and FORTUNE, announced it had bought a majority interest in Architectural Forum. Reasons: the several elements of the building world—architects, engineers, contractors, workmen, investors—are at last integrating a great single industry. Early advocate of that integration, Architectural Forum promises to be the leading chronicler of a revolution in Construction in the next decade.
The change in control...
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