Beer tends to be paired with burgers, not bicycles. But around the country, a new recipe in tourism mixes craft-beer tastings with cycling, running and rafting. Think of it as a sweaty spin-off of the foodie craze.
While the clientele tends to be fit, the physical demands of these brew tours are not all that daunting. John Stevens launched Port City Running Tours in his hometown of Portland, Maine, in 2012 and now offers 3-mile jogs on Saturdays with samplings at three breweries. "The longest stretch is just under a mile," he says. "Anyone can run that, especially if there's beer...
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