Hollywood's New Lens

3-D has dazzled moviegoers. But DreamWorks' Jeffrey Katzenberg says we haven't seen anything yet

Jeff Zelevansky / Getty

The 3-D hit Avatar did more than break box-office records. It altered the film industry's business model. TIME's Steven James Snyder recently connected with DreamWorks' Jeffrey Katzenberg to talk about how 3-D will change movies, television and advertising as we know it.

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