LOS ANGELES On Malibu’s Surfrider Beach these Polo by Ralph Lauren trunks ($145) are a must
DALLAS Trend setters can’t get enough of the limited-run Hayden-Harnett for Target Flight tote ($49.99)
TORONTO Chic shoppers gravitate to this colorful Old Navy beach towel ($12.50)
NEW YORK CITY Cole Haan’s Genevieve tote ($98) is versatile enough to go from the city to the Hamptons
PALM BEACH Lilly Pulitzer’s Boca tunic ($198) continues to dominate the preppy capital
ATLANTA J. Crew’s Prince Paisley bikini ($90) is popular because it is easy to mix with other pieces
SAN DIEGO In this surf mecca, the Perry Ellis Nouveau Fusion bikini ($118) is a best seller
MEXICO CITY Shoppers planning to visit the coast vie for Etro’s canvas bag ($655)
SAO PAULO For Havaianas—favorite flip-flops—the new Surf Girl style ($24) is a hit
LONDON In Oxford Circus, H&M’s high-waisted bikini ($29.90) is scooped up
MOSCOW Russian women prefer their swimwear jeweled, like this Gottex suit ($168)
BEIJING Chinese shoppers appreciate DKNY’s flattering swimdress ($124)
PARIS Those heading to the Riviera stop off for Hermès’ beach towel ($540)
MADRID Señoras go for string bikinis like this version from Calvin Klein Swimwear ($104)
ST.-TROPEZ Tom Cruise is a regular at Vilebrequin, where these trunks ($215) are the favorite
TOKYO Prada’s swim trunks ($175) are popular on Japan’s man-made beaches
CAPRI Jet setters sunbathe in Missoni’s Adamello bikini ($700)
DUBAI Lacoste’s sporty Summer Holiday tote ($105) is perfect for getting beach-ready
HONG KONG Michael Kors’ beaded tunic ($573) stands out in the Landmark shopping complex
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