Tiger woods sells. Shoes, clothes, clubs, razors, watches and credit cards. The man can move a Buick. The latest product to get the gifted one's endorsement will be a tony golf community called the Cliffs at High Carolina, near Asheville, N.C., where Woods will design his first golf course on American soil, his second overall.
Woods never got the chance to test his game against the legends he's chasing--Nicklaus, Palmer, Player--but he has put his name on the line against those greats in course development. Carrying the bag for Tiger Woods Design, president Bryon Bell admits the pressure is on. "Tiger...