Green Screens

Seeking to save the planet--and, oh, maybe make a buck--TV is turning its schedule eco-friendly

Ed Begley, Jr. seen here on HGTVs Living with Ed.

Historically, TV's interest in "green" issues has been limited to the green that spends and makes the world go round. (That, and Martians.) As for environmentalism, TV is where people watch SUV ads on energy-sucking giant screens that are as thirsty as a Bavarian at Oktoberfest.

But with the greening of politics and pop culture--from Al Gore to Leo DiCaprio to Homer and Marge in The Simpsons Movie--TV is jumping on the biodiesel-fueled bandwagon. In November, NBC (plus Bravo, Sci Fi and other sister channels) will run a week of green-themed episodes, from news to sitcoms. CBS has added a "Going...

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