Competing for Business Class

Despite the grim atmosphere in the airline industry, business- and first-class passengers remain a lushly profitable segment. That's why two new carriers, Eos Airlines and MAXjet Airways, both flying between New York City's J.F.K. Airport and London's Stansted Airport, are going after them. Eos offers only 48 flat-bed seats on each Boeing 757 flight (price: $6,500 round trip, about 50% less than first-class fares on the major carriers), while MAXjet boasts an all-business-class, 102-seat cabin in Boeing 767-200s ($780 each way). "We want to bring affordable business travel to a wider segment of the market," says MAXjet CEO Gary Rogliano. Eos...

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