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As Tiegs practices her ground strokes in Bel Air and considers which pile of money to pick up, others are calculating in Manhattan. The natural look, with its painted-on vitamins, its hair falling down and its clothes falling off, seems good for another year or two, but it will not last forever. Eileen Ford thinks that it will be replaced by a more delicate, refined, romantic illusion, and she wonders when she should start signing up delicate, fine-boned young women.
And where would that leave Cheryl Tiegs? Unconcerned. Her too radiant health could be subdued by the greens and purples in Way Bandy's paint box. Bows and ruffles would be easy. The wind machine could be turned off. Suga could stand on his tiptoes and comb in romance. The bones, really, are quite fine. But Tiegs has had enough of the small, sealed-off world of the studios and high-fashion magazines. This fine-looking, tough-minded California lady has packed her makeup kit and her tennis racket, and taken a deep breath, and is ready to move on.
Pushpin War: Farah v. Cheryl
Since she first blossomed on a poster over a year ago, Farrah Fawcett-Majors has become the most ubiquitous wallflower since Betty Grable was a base hit with World War II G.I.s. Grable and her fabled gams had a printing of 3 million; Farrah, teeth rampant on a field of mane, found a home in 7 million dormitories, dens, bedrooms and barracks. "She set standards for the industry," rhapsodizes Ohio Poster Maker Ted Trikilis, whose Pro Arts company banked $1 million last year, thanks largely to Farrah's alfresco appeal. Farrah, however, is about to have Spinksian competition. This week Trikilis unrolls his newest poster, a pink-bikinied Cheryl Tiegs. Farrah is an "incredibly sexy girl," but Cheryl exudes that "healthful, fresh, mysterious-girl-next-door image," he says. The, er, sales figures will be interesting to watch: Can Farrah hang in there? Will Cheryl plaster her? The paper chase is on.