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The advertising agency of Maxon, Inc., which got the Sapolio account, invented jingles about three stratosphere explorers named Peep, Sniff and Touch, made them alight appropriately in Spotless Town where they could peep, sniff and touch with only fabulous results for Sapolio, the Town's cleanser.
*Not to be confused with Artemus Ward, Abraham Lincoln's favorite humorist.