¶Major General Charles T. (for Trueman) Lanham, 52, famed as the "prototype" for Ernest Hemingway's Montgomery*—gulping Colonel Richard Cantwell of Across the River and Into the Trees, was named president of Market Relations Network, Inc., Manhattan publicity firm. A West Pointer, "Buck" Lanham was given command of the 4th Infantry Division's 22nd Regiment shortly after Dday. The division, with Hemingway attached to it as a correspondent, saw plenty of action (e.g., the Normandy breakthrough, Hurtgen Forest, the Bulge), and Lanham received a chestful of decorations, including the Distinguished Service Cross. After the war, he became staff director of Defense Secretary James Forrestal's Personnel Policy Board (for all the armed services), later served as Dwight Eisenhower's chief press officer at SHAPE. In January 1953, Lanham took command of the famed ist Division (Big Red 1) in Germany, held it until his recent return to the U.S.
¶Carl S. (for Swift) Hallauer, 60, was elected president of Rochester's Bausch & Lomb Optical Co. A sports fan and part-time politico (he is known as Rochester's "Mr. Republican"), Hallauer made an early mark in business by setting up one of the country's first employee recreation programs for Eastman Kodak. Bausch & Lomb wanted one like it, hired him in 1919 as industrial relations director, and later salesman. In 1931, he persuaded the late Al Smith to put Bausch & Lomb coin-operated telescopes atop the Empire State Building. In 1935 he was made sales vice president. As president Hallauer's biggest job will be to meet the rough competition from West German and other foreign optical-instrument makers.
*Fifteen parts gin to one part vermouth.