The founders of Kill Screen say they want to become to video games what early Rolling Stone was to rock 'n' roll and early Wired was to tech. They're off to a strong start. The site which is reminiscent of a gaming-centric Salon includes short, newsy items and unique fare like an interview with Scott Pilgrim creator Bryan Lee O'Malley on the computer-based entertainment of his youth. And reviews of such games as L.A. Noire are so smart and polished that they might help convince doubters that games are worth taking seriously. Need more evidence of Kill Screen's ambition? It's also available in a stylish print edition.