Monday, Feb. 07, 2011
Chevy Silverado, 'Tommy'
Oh, Tommy — what will you think of next? Jumping down a well? An out-of-control hot-air balloon? The belly of a whale? Really, a volcano? In this rather inspired pickup ad, a honking truck with lights flashing is the modern-day Lassie, guiding hassled parents to rescue accident-prone Tommy from his latest absurd adventure. Funny, charming, creative, product-oriented: near perfect.
Grade: A-